Alchimie Fragrances, a premium fragrance brand based in Dubai, recently launched a luxurious candle collection. To showcase their new line, the client sought lifestyle photography that would reflect the elegant, real-life settings where these candles would be used and displayed by their customers. Alchimie Fragrances aimed to create visually stunning imagery that would resonate with their high-end clientele and enhance the brand’s allure.
Alchimie Fragrances wanted to launch their new candle collection with visuals that reflected the high-quality craftsmanship and premium nature of their products. Understanding that their customers appreciate both aesthetics and ambience, they required lifestyle photography that would not only highlight the candles but also integrate them into luxurious, real-world settings. For this, the client envisioned a photoshoot set in environments where their candles would likely be placed by their discerning buyers. The goal was to present each candle in a setting that naturally fits the atmosphere and mood it was designed to evoke, from living rooms to intimate study spaces.
One of the primary challenges was finding the right location that could provide a variety of backdrops to complement the different moods of each candle. We needed an environment that could offer diversity in style and atmosphere while maintaining the cohesive luxury feel of the brand. Additionally, the candles were delicate and costly, requiring extra care during the shoot. Another challenge was ensuring that the lighting and staging worked in harmony to highlight the candles without overpowering the overall setting.
We secured a high-end furniture showroom in Dubai that allowed us to capture a wide range of diverse interiors, each offering a unique backdrop for the different candles. Prior to the shoot, we carefully planned which candle would work best in each setting, creating shot lists that outlined the atmosphere and mood we aimed to evoke with each product. This pre-shoot planning allowed us to execute the photography efficiently on the day of the shoot, focusing on perfecting the lighting and composition to bring out the beauty of each candle. Attention was also given to managing the candles carefully, ensuring none were damaged and all were photographed to perfection.
In the pre-shoot planning, we meticulously mapped out each setting in the furniture showroom, pairing specific candles with interiors that complemented their scent profiles and intended mood. This allowed us to bring out the essence of each candle in a luxurious lifestyle environment. By coordinating with the showroom staff, we had access to a variety of settings, ensuring each image showcased the candles in environments that echoed the refinement of Alchimie Fragrances.
During the shoot, we used specialized lighting techniques to highlight the natural glow of each candle without overwhelming the surrounding décor. This balance was critical, as it allowed the product to stand out while also enhancing the ambience of the scene. We carefully managed the candles, ensuring safety and quality throughout the process. The result was a collection of elegant images that conveyed the luxurious nature of the candles and the settings they were placed in.