Saudi Arabia’s top onshore and offshore oil and gas rig drilling firm, Arabian Drilling is renowned for its superior operational performance. The organization has improved safety and efficiency in the drilling process dramatically because to its solid track record and dedication to innovation. In order to introduce their brand and services to prospective customers, Arabian Drilling has to create a corporate video. The aim of this video is to craft an engaging story that appeals to the target audience while showcasing the company’s values, offerings, and services.
The goal of Arabian Drilling’s corporate film production is to increase brand awareness and attract potential customers. They intend to use compelling narrative and dynamic graphics to showcase their core principles, services, and business operations. The objective is to gain credibility, demonstrate their knowledge, and make a name for themselves in the competitive oil and gas drilling industry. In order to attract new clients and maintain their position as the leading supplier of drilling services, this video will be an essential marketing tool.
We had several difficulties with this project. It was difficult to schedule interviews and come to an agreement on times when speaking with the Saudi Arabian customer. We had to haul our equipment up stairs because the shoot was held at a port, and the heat and humidity made things worse. The constant loudness made it difficult to communicate on the barge. In addition, we had to film in dungarees, which were uncomfortable. To shoot the team’s work, we needed shots from every department, which meant going to every location. Client had to record several team members’ interviews remotely from Saudi Arabia because they weren’t in the UAE, which resulted in different colour profiles. The raw files had to be supplied on a hard disc. Despite these issues, we handled everything well and were happy with the final product.
Our method of filming was to distil the essence of Arabian Drilling’s mission and principles. We started by recording the rig and its operations in-depth on location at the DDW Shipyard in Dubai. We prioritised safety and authenticity above all else, despite the difficulties of operating in a crowded port and changing weather conditions. To ensure consistency in quality and style, we conducted remote and on-site interviews with key representatives. Our primary emphasis was on imaginative imagery, employing natural light photography, captivating post-production methods, and top-notch soundtracks to narrate a captivating tale. Our goal was to create an eye-catching corporate video that effectively communicated the knowledge and identity of Arabian Drilling.
Filming at the DDW Shipyard in Dubai was challenging yet rewarding. Our agile team overcame logistical challenges like carrying big equipment up port stairs and enduring the intense heat and noise aboard the boat. Wearing protective clothing was one of the strict safety precautions that were observed. Maintaining a cheerful attitude, the crew documented every aspect of Arabian Drilling’s operations. Managing interviews in several places, including far away ones from Saudi Arabia, required careful preparation to ensure visual coherence. The fast-paced, precise nature of the shoot was refreshing. Integrity and client cooperation were essential in crafting an organized and captivating account of Arabian Drilling’s superiority
