The UAE-based company Brands Electrical aimed to produce a corporate film that showcased their services, values, and business operations. The organization wanted to improve communication both internally and externally by showcasing its office and warehouse operations. Gathering stories, writing the voiceover, and using stock video to enhance live action were all part of the project. Our team collaborated closely with Brands Electrical’s marketing team to ensure that all planning and content were in line with their objectives during a two-day production that was held at their office and warehouse.
A corporate film was needed by Brands Electrical, a UAE-based business that specializes in electrical solutions, in order to properly express their service offers and uphold their brand identity. Making an engaging visual story that could be utilized for both internal and external communication was the goal. The video was created to improve internal engagement and external brand positioning, with a focus on showcasing the company’s office atmosphere, warehouse operations, and product offerings. In order to provide a high-quality video that satisfied the company’s communication objectives, our team worked in tandem with Brands Electrical’s marketing team to oversee the whole production process, which included pre-production planning, on-site filming, and post-production editing.
The production team had to coordinate the shot across numerous office locations and deal with time constraints in a bustling warehouse. It also took a lot of effort to make sure that every employee followed the filming standards regarding dress and neatness of the workstation. Notwithstanding these difficulties, we managed to complete the required video in a timely manner without interfering with regular business operations.
Our approach to the Brands Electrical project was rooted in strategic planning and adaptability. We started by developing a comprehensive storyboard that reflected the company’s values and operations, followed by a detailed location recce. Coordination with the marketing team allowed us to finalize the narrative, ensuring all key elements were captured. On the production days, we focused on filming in various office and warehouse environments, overcoming time limitations and logistical challenges by working efficiently and flexibly. Post-production involved editing, color correction, and adding branded visual elements, ensuring a professional and polished final product.
During the production for Brands Electrical’s corporate video, our team navigated the busy office and warehouse environments, capturing authentic moments that reflected the company’s operations. Careful planning allowed us to work efficiently, despite the time constraints, ensuring that we highlighted the key aspects of their business. The collaborative approach between our team and the marketing department facilitated smooth communication and alignment throughout the process, resulting in a high-quality video that captured the essence of the brand.
On the second day of production, we focused on filming in the warehouse, capturing the dynamic flow of operations. Working around the busy schedules of the employees, we ensured minimal disruption to their daily activities. Our team employed creative filming techniques to showcase the scale and efficiency of Brands Electrical’s logistical capabilities. Through meticulous attention to detail in both filming and post-production, we delivered a video that authentically represented the company’s operational strengths and commitment to excellence.
