Hewlett Packard Enterprise (HPE), a global edge-to-cloud company based in the UAE, aimed to create a series of internal communication videos to strengthen employee engagement and share essential company updates. The project involved filming interviews with two key management figures at their office, supplemented with relevant B-roll footage and stock videos. The objective was to produce informative and engaging content that would effectively communicate HPE’s internal initiatives and foster alignment across the organization.
HPE sought to develop internal communication videos to provide their team with important updates and strategic insights from management. The goal was to create content that would help align employees with the company’s vision and priorities, ensuring everyone is informed about ongoing initiatives. The project involved filming interviews with two senior executives at HPE’s UAE office, along with capturing supporting B-roll footage and utilizing stock videos to enhance the visual storytelling. Our task was to oversee the entire process, from creative concept development to production and post-production, delivering a video that serves HPE’s internal communication needs.
During the production at HPE, coordinating the interview schedules with senior management proved challenging due to their busy agendas. Additionally, ensuring that the B-roll footage blended seamlessly with the stock video required careful planning. With limited access to certain parts of the office, we had to adapt quickly to capture dynamic visuals within the given constraints. Despite these hurdles, we successfully produced a cohesive and engaging video that met HPE’s objectives for internal communication.
To address the challenges of creating HPE’s internal communication video, we adopted a flexible and collaborative approach. Pre-production planning was key to navigating the scheduling issues with management, and we worked closely with HPE’s internal teams to ensure we had access to the appropriate office locations for filming. We strategically integrated stock videos with the B-roll footage captured on-site to create a visually cohesive narrative. By focusing on high-quality visuals and sound design, we ensured that the video effectively conveyed HPE’s key messages, providing an informative and engaging viewing experience for their internal audience.
During the filming at HPE’s UAE office, our team faced the challenge of coordinating with management to capture insightful interviews that align with the company’s internal messaging goals. Despite the tight schedule, we managed to film in the designated areas of their office, ensuring a professional setup for both interviewees. Using strategic lighting and framing, we were able to produce clear and visually engaging footage that complemented the stock video used in post-production. Our collaboration with HPE’s internal teams ensured that the content captured was both dynamic and informative, effectively communicating the company’s key updates.
During the filming at HPE’s UAE office, our team faced the challenge of coordinating with management to capture insightful interviews that align with the company’s internal messaging goals. Despite the tight schedule, we managed to film in the designated areas of their office, ensuring a professional setup for both interviewees. Using strategic lighting and framing, we were able to produce clear and visually engaging footage that complemented the stock video used in post-production. Our collaboration with HPE’s internal teams ensured that the content captured was both dynamic and informative, effectively communicating the company’s key updates.
